Siobhán James
Copywriter for course creators
Experienced copywriter working with course creators to grow their audience and get more sales. Course marketing specialist recommended by Teachable . Based in the UK, partnering with clients all over the world.
Mostly working on sales pages , email funnels and webinar scripts in a variety of niches.
Accepting new clients in January 2025 .
About
I’m Siobhán — a copywriter for course creators. I write marketing copy that converts strangers into students.
Sales pages.
Email funnels.
Webinar scripts.
One of the hardest parts of launching an online course is writing the sales copy.
Most course creators are too close to their own product to know what to say to persuade people to buy it.
If the message is too short , they won't appreciate the value of your course. If you say the wrong thing, they'll think your course isn't for them.
That's where I help.
I conduct detailed research interviews to understand your course and audience. Then I convert that research into compelling copy. Depending on the project, my clients get a sales page , email funnel or webinar script that's ready to start generating sales.
Projects
Option A
Email funnels
Attract your ideal students with a strategic lead magnet and a high-converting landing page. Then, nurture trust on autopilot before converting them into eager customers.
Option B
Sales pages
Meet your ideal students with exactly the right message and guide them through their decision to buy. Communicate the true value of your course in a way that resonates.
Option C
Webinar scripts
Use "one to many" selling to attract leads, build rapport, and convert attendees with a single pre-recorded session. I'll write the exact script your ideal students need to hear.
Blog
How to define your ideal customer avatar (a guide for course creators)
August 17, 2024 · 45 min read
Long copy vs short copy for your course sales page
July 23, 2024 · 16 min read
Your first online course launch plan [evergreen launch]
July 24, 2024 · 22 min read
Beginner's guide to online course sales funnels
July 24, 2024 · 31 min read
Marketing messaging strategy 101 (a guide for course creators)
July 22, 2024 · 8 min read
Work with me
Need help selling your course?
If you want to hire a specialist copywriter for course creators, send me an email at [email protected] .
I'll write for any niche – provided the product solves a specific problem for your audience. If you can explain the value to me, I can write copy that sells it to your audience.
Accepting new clients in January 2025 .