At last, a sales page that does it justice
Hire a course sales page copywriter
At last, a sales page that does it justice
Hire a course sales page copywriter
At last, a sales page that does it justice
Hire a course sales page copywriter
Does this sound familiar?
You put so much effort into creating your course but the sales page isn't converting visitors into students like it should.
You feel frustrated because you know your course has potential, but you can’t seem to communicate its full value.
You're too close to your own product to know how to describe it in a way that resonates with your audience.
Your sales page isn't doing the course justice, and you're disappointed that sales are this slow because you'd hoped to help so many more people.
Does this sound familiar?
You put so much effort into creating your course but the sales page isn't converting visitors into students like it should.
You feel frustrated because you know your course has potential, but you can’t seem to communicate its full value.
You're too close to your own product to know how to describe it in a way that resonates with your audience.
Your sales page isn't doing the course justice, and you're disappointed that sales are this slow because you'd hoped to help so many more people.
Nobody cares about your course until you tell them why they should
And if you're like most creators, you're probably making these common mistakes on your sales page:
Mistake 1:
Mistake 5:
Lack of clarity around outcomes
Lack of clarity around outcomes
Mistake 2:
Mistake 5:
Lack of audience specificity
Lack of audience specificity
Mistake 3:
Mistake 5:
Not using the reader's language
Not using the reader's language
Mistake 4:
Mistake 5:
Focusing too much on the product
Focusing too much on the product
Mistake 5:
Mistake 5:
Not using emotional triggers
Not using emotional triggers
Online courses sink or swim based on their sales page—not the quality of their curriculum.
Online courses sink or swim based on their sales page—not the quality of their curriculum.
Three ways to keep running round in circles
Option 1
Keep guessing
Look at your sales page again and again—tweaking sections here and there hoping it makes a difference. But you're never truly happy with it because you know you're shooting in the dark.
Option 1
Keep guessing
Look at your sales page again and again—tweaking sections here and there hoping it makes a difference. But you're never truly happy with it because you know you're shooting in the dark.
Option 2
Use a template
Find a "fill in the blank" template and shoehorn your course into it. Only to realise (after hours of trying to stitch together some disjointed Franken-copy) that the "blanks" are what you were stuck on in the first place.
Option 2
Ask ChatGPT for help
Find a "fill in the blank" template and shoehorn your course into it. Only to realise (after hours of trying to stitch together some disjointed Franken-copy) that the "blanks" are what you were stuck on in the first place.
Option 2
Use a template
Find a "fill in the blank" template and shoehorn your course into it. Only to realise (after hours of trying to stitch together some disjointed Franken-copy) that the "blanks" are what you were stuck on in the first place.
Option 3
Ask ChatGPT
Beg the bots for copy that converts—end up with content that sounds like sales copy. Perfect! (Then remember there's nothing worse than copy that sounds like sales copy, and that no human you've ever liked uses words like skyrocket, boost or elevate...)
Option 3
Hire a page-filler
Freelance marketplaces are full of writers—but their copy won't necessarily convert visitors into buyers. Because content ≠ conversion copy that sells.
Option 3
Ask ChatGPT
Beg the bots for copy that converts—end up with content that sounds like sales copy. Perfect! (Then remember there's nothing worse than copy that sounds like sales copy, and that no human you've ever liked uses words like skyrocket, boost or elevate...)
You need a sales page copywriter who can make your course irresistible to students.
You need a sales funnel copywriter who knows how to sell courses.
You need a sales page copywriter who can make your course irresistible to students.
I'm Siobhán James
Professional copywriter for course creators
I write high-converting sales pages for online courses. That means getting all of the knowledge, passion, and insight out of your head—and onto the page in a way that sells.
My clients hire me because they know how valuable their course is, but they can't seem to communicate that on their sales page in a way that resonates with students.
I'm Siobhán James
Professional copywriter for course creators
I write high-converting sales pages for online courses. That means getting all of the knowledge, passion, and insight out of your head—and onto the page in a way that sells.
My clients hire me because they know how valuable their course is, but they can't seem to communicate that on their sales page in a way that resonates with students.
Two weeks to a sales page that says it all
Two weeks to a sales page that says it all
Week 1
Week 1
A:
A:
Deep-dive client interviews
Deep-dive client interviews
B:
A:
Draft sales page copy
Draft sales page copy
Week 2
Week 2
C:
A:
Read-through on Zoom
Read-through on Zoom
D:
A:
Final edits and handover
Final edits and handover
Client responses
You totally nailed it.
You totally nailed it.
I got my first sale!
I got my first sale!
It's so perfect I could cry.
It's so perfect I could cry.
We just made $35k!
We just made $35k!
It turned into a $60k launch...
It turned into a $60k launch...
We can't thank you enough.
We can't thank you enough.
Next steps
Hire me as your sales page copywriter. Help people see the true value of your course.
