Lesson 1.2

Learning outcomes

Let's take a look at what you'll learn in this course. My aim is to help you create a funnel that sells your course on autopilot, even if you're on a limited budget or you're not tech-savvy.

By the end of this course, you will:

  • Understandwhat a funnel is and how it can help you sell more courses.


  • Plana funnel that will attract, nurture, and convert strangers into students.


  • Createa lead magnet that will attract your ideal students to your funnel.


  • Writepersuasive emails that build trust and drive sales.


  • Configureyour funnel so it sells your course for you on autopilot.

Next steps

Ready to dive in? Let's start by understanding what a funnel is and how it can help you sell more courses—AKA the fundamentals of funnel marketing.